Zekr China’s Tesla to offer free advanced driver assistance

Photo of author

By [email protected]


The scene from inside the Zekr Mix Electric in a company in Shanghai, China, on March 16, 2025.

Bloomberg Bloomberg Gety pictures

Beijing – Chinese electric car company Zekr The possibilities of helping the advanced driver for their local customers will be released free of charge as temperatures rise in competition.

The technology enables the car to drive almost independently from one point in advance to another, as long as the drivers maintain their hands on the wheel and there is an organizational approval-and this is increasingly the case in most major Chinese cities.

It is the latest brand for Chinese electric cars to upgrade its driver’s help products like Timing It tries to attract more buyers from its own version, which is called full driving, in China.

After the preliminary criticism that the Yan ($ 8,850) program was $ 64,000 Very expensiveSome Chinese social media users said on Monday that Tesla was Some users provide a driver assistance system for free Until April 16. Tesla did not immediately respond to a request for comment.

The Zeekr version will be free, and it is presented to a trial group at the beginning and then released to the public in April, according to the company.

“At the present time, in this period of development, I think the contributions are not meaningful,” the CEO said in an interview on Friday.

He said that, given intense competition, Zeekr needs to bridge the gap to help the driver with the market leaders and become the best player. “So we need to bear some cost,” one of them said, noting that Zekr has never only provided basic driver assistance capabilities, such as parking lots.

After Tesla Elusk CEO in China

Zekr, listed in the United States, is scheduled to make quarterly profits before Open Market Open. The shares increased by about 6 % on an annual basis.

Nafidia chips

From Price War to the driver’s help competition

NVIDIA’s “Self -Driving Platforms” sales helped lead the chips maker Revenue from cars and robots To a record number $ 570 million in the fourth quarter of the fiscal year 2025.

It also reflects the demand for the market, the main Lidar product Hessay This month, Lidar’s shipments have multiplied more than twice annually for four consecutive years as of 2024.

Hesai from CFO Andrew Fan CNBC last week told the company that the company expects a significant growth in the advanced driver assistance systems this year since last year, and they indicated a joke in the industry that the electric car market in China may turn from a war war to a war to help the driver.

Over the past two years, technology has been Increasingly For new energy vehicles in China, which only include battery and hybrid cars.

Neve Gant Byd In February, it announced that it would offer the capabilities of the driver’s assistant to more than 20 From her car Models. While the current features often focus on parking lots and navigation on highways, the company said that the upgrade with the help of a driver from point to point is likely to be issued at the end of 2025.

The most basic version of the BYD driver assistance system uses the Horizon Robotics set along with NafidiaWhile the most advanced versions only use other NVIDIA chips, according to the NOMURA research.

Chinese EV start starting XpengAnother customer of NVIDIA who made the advanced driver’s help early selling, has provided more than 30,000 cars a month since November, partly due to its new P7+ Get rid of additional subscriptions to help the driver.

New She has announced subscriptions for her driver assistance features, but she did not charge users, according to the company.



https://image.cnbcfm.com/api/v1/image/108117295-1742269285156-gettyimages-2204973835-CHINA_ZEEKR.jpeg?v=1742285346&w=1920&h=1080

Source link

Leave a Comment