Young people make up up to 36 thousand dollars annually, rent their shirts and loudspeakers

“In New York, many people who narrate things are of a certain age and size,” she says. Pickle Wire tells that they are working to address this problem through partnership with “creators, influencers and taste makers through a wide range of body and beauty types.”

Ericsson’s wedding will come, considering renting her wedding accessories, primarily in an attempt to make environmental conscious options. “When I buy something new, it has been very listened and I wanted it for a long time, so I use rents for more fun items or use situations for one time,” she says. “I definitely love the type of circular fashion from it.” She says that she did not encounter any negative stigma that surrounds her choice of renting instead of buying, which she attributed to Popularity of non -glasses, such as leasing the runway.

The financial burden of attending weddings is also what his colleague in Brooklyn, Jin Kim, 35, to the pickle. “I don’t want to buy another colored dress of sand,” says Kim, who was bridesmaids at multiple wedding parties for friends. “I have already spent $ 600 on beige sand dresses.” She also rents her own clothes, and she achieved about $ 200 per month on the platform.

Although the choice of Pickle is greatly characterized by high -end fashion, the platform welcomes any element in demand, regardless of the price point or brand, including low -cost brands such as Urban Outfters and Edikted. The highest “lenders” – users whose elements for rent – got more than $ 3,000 per month in 2024. Pickle takes 20 percent of each transaction.

Pickle plans to expand its stock range, first to men’s clothes, and eventually outside the clothes and accessories area.

Yoodlize, an application based in Utah and operates near three university branches, allows users to rent party requirements (counterattacks, tables and chairs), tools (tile cutters, truly long stairs), electronics (cameras, Palestinian Authority systems, karaoke machines), and external sports equipment such as wall plates.

“We get a very wide distribution, but we feel we are building this for Gen X, Gen Z and Millennials,” says Jason Verborn, CEO of Yoodlize and its founder. “Our largest population is still in college or high school at this moment. So we are trying to build for the future.”

The average lease treatment Yoodlize is $ 50, and its major users achieve between 10,000 to 15,000 dollars per year. The delivery mechanism is determined by the buyer and the seller on the basis of each case separately. Yudliz rises by 10 percent on both buyers and seller in the deal.

By reducing the demand for products that spend most of her life to seize an area, the peer rental model to an equivalent to both environmental and economic concerns. “Why every house has a grass tower? Why does everyone have this 600 dollar device that you rarely use it?” Verborn says.

Similar platforms include Babyquip, which meets the needs of children, KitsPlit, which specialize in electronics, and FAT Llama, where you can rent anything from construction machines to the background of Selfie Station at your wedding.

Yoodlize and Pickle hopes to build a powerful user base in the country, and she wants to transform cultural standards about consumption, so even those who do not have narrow budgets tend to rent rather than buy.

“Sometimes it is a kind of pain,” says Kim. Once, the courier of her door rang at one in the morning to return an element that he rented through the pickle, when the application is estimated that it will be returned by 8 pm. “There were times I love, this is not worth 40 dollars, I do it.” But some users who realize environmentally may tolerate the inconvenience if that means fighting excessive consumption: “It is good to make me feel guilty about the things I already have,” says Kim.