The winds of change are blowing: Gautam Adani launches renewable energy campaign

The Adani Group, led by Gautam Adani, recently unveiled a new promotional campaign titled ‘Hum Karke Dikhate Hain’ to highlight its efforts in the renewable energy sector. The campaign began with the release of her debut film “Pehle Pankha Phir Bijli” (First Fan, Then Electricity).

The film depicts the poignant story of a young boy, Tamto, who believes in the power of a simple fan to bring electricity to his village. This inspiring film, created by Ogilvy India and shared by Adani Group Chairman Gautam Adani, showcases the impact of clean energy solutions offered by Adani’s wind turbine generators in transforming and illuminating the entire village.

The 1-minute 30-second video shows a touching scene where a young boy anxiously asks his father when the electricity will come on and when the fan will start. The father replies, saying, “Tamto, sir, first comes the fan…then the electricity.”

The video highlights a remote village without electricity, but with the help of the Adani Group, windmills have been installed, bringing energy and hope to the community. This initiative reflects Adani Group’s promise not only to develop infrastructure, but also to bring progress, hope and a brighter future.

Gautam Adani wrote to

The Adani Group wrote: “This film marks the beginning of a multi-part series with the hashtag #HKKDH that the group will roll out in the coming months across broadcast, digital and social media platforms, with similar narratives and highlighting the impact of its initiatives.”

Promise me to green energy

Adani Green Energy Limited (AGEL) is known as India’s leading provider of renewable energy solutions and a global leader in facilitating the clean energy transition. AGEL specializes in the development, ownership and operation of large-scale, grid-connected solar, wind and hybrid renewable energy facilities. Their renewable unit, Adani Green Energy, aims to develop 50 GW of renewable energy capacity by 2030, which includes the ambitious Khavda Renewable Energy Park in Gujarat.

The Khavda project covers an area of ​​538 square kilometers – five times the size of the city of Paris – and is expected to become one of the largest renewable energy projects in the world. The total capacity of the complex will be 30 GW, with the initial phase of 250 MW of wind power already operational.

Adani Group’s impressive investment portfolio includes the completion of the 648 MW Kamuthi solar power plant in Tamil Nadu in 2016, which was then the largest single-site solar project in the world. These initiatives demonstrate Adani Group’s leadership in achieving India’s clean energy goals.