“Singer” proves that the audience accuses sex, vampires – and new ideas

Kyle Brett had a feeling SingerThe new supermarket from Black tiger Director Ryan Kogler, will have a large weekend – but he was also aware of the consequences of failure.

“It is very difficult to have a successful original horror movie or any original movie only”, “BRETT, the former Netflix lawyer currently acts as a creative executive director at Blumhouse, the production company behind M3gan, go outand Treacherously Franching, tells wire. “If this shit had bombed, then the original movie would really disappear.”

The night before its launch in the United States, Brett predicted On x that Singer He will scan $ 60 million, based on “nothing but the number of black people who asked me about it.” In Hollywood works, there is nothing guaranteed, at least a successful movie dependent on an uneven story. But it was not only Singer Success, and breaking multiple box office records, has become a complete cultural phenomenon, Complete with memes and Deep literary diving.

Perhaps most importantly, what is the traditional wisdom in business: the idea that the audience will not respond to the original stories.

Singer He has barely All you can want from an original movie: sex, vampires, the result of the composer Ludwig Göransson, and Michael B. Jordan is in his best performance so far. The film opens in Mississippi during the reign of Jim Crowe during 1932, and the two twin brothers follow smoke and stack, both of which are played by Jordan, who returned home after a time in Chicago, where they illuminated gangsters in the Cabonian family. They have returned to the start of the JUKE joint, but they are tested when a group of vampires exceeded their new works. Through the time of its operation for two hours, what is revealed is a classic Kosemer: a complex story about the family and society and the survival dares to re -invent the type of terror to New completely.

Echo of the hypothesis with the masses in a strong way Singer Open 48 million dollars Locally and 63.5 million dollars worldwide, making it larger for the first time for an original movie since 2019, when Jordan is Bells we Open 70 million dollars (The expectation surrounding the new Coogler project is likely to play a role). Singer Likewise, it exceeded noAlso by Pele – which has been withdrawn 44 million dollars The first weekend in 2022 – as the largest opening of an original movie since the epidemic began. It is now the only horror dust for more than 35 years to receive “A” on the cinema.

“The IPS is a comfortable and safe bet, but the original copies, when you have something that can communicate with the gate with the masses, can have a big”. “This is definitely what we see.”

It is still difficult to determine the type of film better in Hollywood these days. The success of the large budget films-Sand dunesand Barbie and evil– It is not exactly the Litmus test of the quality of the industry, or what the audience is ultimately satisfied with. A specific IP, like The new mutant From 2020, a bomb or do not take off for several reasons; It is often related to profits, but bad reviews and poor studio management can be a factor.