Scopely records 1 billion downloads and $10 billion in revenue to date

Scopely It announced several major milestones achieved to date: $10 billion in lifetime revenue for its mobile games and 1 billion downloads across its portfolio.

In an exclusive episode for GamesBeat, Scopley said It achieved these milestones in 2024, and its players have logged more than 15 billion hours of playtime to date.

Gamers have logged those hours on the Los Angeles-based company’s games Monopoly go!, The men stumbled, Marvel Strike Force, Star Trek Fleet Command and Dice with friends.

I’ve written about the launch of each of these games and Scopely has you covered from the beginning. I’ve always thought that its approach to partnering with game developers was smart, and its approach to user acquisition was interesting. But it was one of many mobile gaming companies and its success was never guaranteed. It took the runaway success of Monopoly go! – Six years in the making – and the acquisition of Savvy Games Group for $4.9 billion to strengthen its leadership.

It’s hard to ignore Scobley’s momentum. The brand is now the #1 mobile gaming company in the United States and among the top 5 companies in the world outside of China.

From humble beginnings to a global power

Eunice Lee, Scopely’s COO, spoke about how the company has succeeded through Scopely’s “operating system” and “learning machine” at the recent GamesBeat Insider Series: Hollywood and Games event held on December 12.

Scopley’s success did not come overnight. In fact, it was more than thirteen years in the making.

In a recent company blog post about the company’s milestones, co-CEOs Walter Driver and Javier said
Ferreira acknowledged the long – and sometimes painful – journey, writing: “While we were celebrating…
The number of overall victories this year was the result of years of hard work and passion. Long term existence
Mindset is crucial in the gaming industry, and often comes with unseen struggles. But our skoplians continue
To persevere through it all, which is what makes this industry and Scopely so special.

Scopely was founded in 2011 in Los Angeles, based on the firm belief that mobile
The next big forum was for entertainment. With only 10 employees, the company launched its first popular game, “Dice With Buddies,” in May of its founding.

The social dice game has had a strong start, attracting a dedicated audience. It wasn’t until 2014 when
The franchise has really hit its stride after Scopely secured one of its first major intellectual property partnerships: a deal with Hasbro
For the rights to Yahtzee. In 2015, the Dice series expanded to include “Yahtzee With Buddies”.

More than a decade later, Scopely’s Dice remains Scopely’s longest-running franchise,
Achieve over $1 billion in lifetime revenue.

The company itself has also grown significantly. With more than 2,400 employees and offices in more than…
In dozens of countries, Scopely has built a roster of games that touch on almost every genre and platform.

Embrace a multi-platform future

Although the company’s roots are in mobile entertainment, this is pushing the boundaries of cross-platform gaming
Part of Scopely’s ongoing strategy. 2024 saw the game maker’s first foray into releasing a mobile game to-
Console producer, offering “Stumble Guys” for Xbox, PlayStation and Nintendo Switch.

“We achieved a lot of firsts this year as our teams took big swings to drive innovation for our players,” Driver and Ferreira wrote.

Stumble Guys fans are no longer tied to one device to play Party Battle Royale, and
Android and iOS users can now seamlessly interact with controller-first players. As a result, the company
Added millions to the vibrant and active global Stumblers community.

Driver and Javier note that we can expect more platform-neutral games in the future from Scopely,
The recognition of Stumble Guys’ controller push also built the capabilities of other Scopely teams to do so
Delivering experiences on new platforms.”

Scope culture

Scopley attributes much of his success over the past thirteen years to his unique work culture, which he leads
Ambition, an embrace of failure, and above all, a dedication to learning.

Early in its founding, Driver and the team established key cultural principles that continue to shape how Scopely is used
Work today: Play to win; Care deeply; Ignite passion and earn loyalty; Repeat to greatness. and
Embrace adventure.

According to the participating executives, these principles enabled Scopely to receive more than 100 awards this year – the most
In the company’s history. Honors included #1 for Mobile Game Maker on PocketGamer.biz’s Top 50 list,
Best Publisher from PocketGamer.biz and GamingOnPhone, Monopoly Go Game of the Year! and
Time magazine’s list of the 100 most influential companies in the world.

As Lee pointed out in her intimate conversation with games expert Shelby Moledina, Scopely’s leadership often cites the company’s learning machine culture — built on open communication to quickly share learning across teams — as the reason the game maker has been able to grow so quickly, and win across a diverse portfolio. of genres and platforms, breaking new ground when it comes to revenue metrics.

However, Ferreira and Driver are quick to acknowledge that Scobley’s goal goes beyond balance
Paper: “While revenue funnel can be an indicator of success, it is not the reason we do this business. Every
Scopelean appears every day with the goal of improving lives for millions of people through play.

This commitment, in turn, provides us with the freedom to invest in new opportunities, new, new games
Experiences for players around the world.”