Back markets and IFixit want you to use your phone for at least 5 years

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How many times are you Replace the laptop? Every five to seven years? Maybe more? You may not wait for a long time to upgrade Your phoneBut this is what the DIY IFIXIT resource and retail market want to be renewed.

before Earth Day On April 22, the two companies held a partnership to launch a marketing campaign that encourages consumers to replace their phones every five years instead of National average From two and a half years to three years.

The responsibility to maintain older technology alive not only falls on you. The two companies also require politics and manufacturers to extend smartphone spare parts and support programs to 10 years. Phone makers like appleand GoogleAnd Samsung Support devices for seven years, although most phones from other manufacturers get half that, if not less.

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Kyle Wiens (left), IFixit CEO, repair a laptop with the CEO of Back Market Thibaud Hug de Larauze (right).

Photo: The back market

By replacing the battery and sticking to iphone 13 For a period of five years instead of replacing the entire phone after two and a half years, for example, carbon emissions in the device are reduced by 49 percent – which can prevent 15.6 million tons partner2 Emissions Every year. If you can keep them for 10 years with repairs and renewal, these emissions will be reduced by 68 percent. The back market says that these numbers are calculated from different sources, such as Apple products environment reportsand Studies on renewal emissionsand Fairphone 5 emissions repairAnd more.

The partnership extends more: The back marketThat sells the technology that has been renewed such as phones, laptops and even gaming keyboards, will display the IFIXIT Evidence for its application and the web, starting with the iPhone repair evidence. In this way, instead of circulating your phone immediately to get a renovated style discount, you have an option to check the repair guide and the repair experience yourself. Many repairs are common and simple, such as screen or battery replacement.

You will also be able to buy IFIXITIT Direct from the back market. And if you are Ifixit browsing But decided that you do not have time or energy to go with repair, you will see options for trading in your device to support the market for a renewed model.

“We have the same battle,” tells Thibaud Hug de Larauze, CEO of Back Market, Wire. “We want to prolong the life of a technical product to make it more suitable for people when they have, let’s say, a smartphone running out of the battery or have a broken screen – the vast majority of people upgrade to a new device, and we are here to offer them an alternative.”



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