B3 partner with Lack Labs to start the user acquisition platform and Gamechain

B3Open Games Ecosystem designed by ancient warriors, partnership with Chris Diwal’s startup Access to laboratories To deploy user acquisition (UA).

B3’s Layer 3 Blockchain platform for harnessing social network effects and financial incentives to push users to discover experiences.

Reach Labs will also publish first -party games and external parties on their allocated Gamechain. Leaders of JAM City, Ubisoft and Gameloft Games, the latest main partner to be launched in the open games in B3, allowed developers to access growth tools that are not previously available in the Onchain Games.

The Reach Labs team is underway by a team with deep experience, consumer technology and digital entertainment. Chris Dyov, former CEO of Myspace and founder of JAM City, Jeremy Horn, former Vice President of the JAM City strategy, leads the Lik Labs team.

“We are very excited about this partnership with B3,” said Diwal, in an interview with Gamesbeat. “Our basic thesis at the present time is that discovering the game and gaining the user is broken. We are building a platform with a solution to solving this problem in two different ways.”

One of them is through Lack Labs, which merged with Jeremy Hornworld. The idea is to provide rewards for people who publish a word about a game on social networks.

“We are creating the main referral program for social networks. He said in a more simple way, it allows players to bring other players to their game and become an army of marketers or gaming companies.” “This promise can help web3 games, as players will have huge inputs in the direction of the game creatively, but also you have a great direction in the user acquisition, marketing, society and all these things. So we create it.”

This is a mixture of social networks with tools that reach Labs Onboards, social networks that people can build with videos about their own games, play, etc. When they pay these videos to their social meetings, they get rewards.

“So, instead of Games, Google, or Facebook, you get $ 20 for the new player, the player will get this money to offer their network of friends in the game until they pay revenue flows for themselves,” said Diwal. “These transactions will be on Professor B3 notebook. We believe this is really the next level of the user’s acquisition, and the user’s acquisition will mainly change all games on both Web2 and Web3.”

Diwal said that his company has about 100 games that have been registered on Web2 at the present time. It is a natural development from web2 toys to Web3 games, because the players will be paid, if they choose to do so, in Reck’s Token. They can also get salaries at USDC.

Leach Labs is designed to supply developers with support for comprehensive users, including performance -based marketing and support tools; The full social network and the marketing layer; Onsin referred reward mechanics; The developer information and deep participation analyzes.

“This is what open games at work seems to be,” said Daril Show, the main contributor to B3 and CEO of NPC Labs. “We are building an environmental system for the first developer in B3 and the Rach Labs team brings the deep infrastructure for distribution and distribution that has been created for this purpose for the challenges of growth in ONSAIN and Offchain.

Gamechain will be used for the Rece Labs on B3 to host the UA platform as well as games. By launching both platform and gamechain, Reach becomes a major infrastructure partner in open game movement, delivery of developers, tools, and toys to an operatingable network. By launching B3, access to LABS was able to access the developmental infrastructure that focuses on games with providing network growth advantages for the ecosystem.

“The distribution is the biggest challenge of programs, which are increasingly fighting the costs of acquisition and saturation of the market,” said Chris Dioual, founder of the company, “Access to Laborators”. “With B3, we saw an opportunity to build a user acquisition layer of the next generation that gives brands and developers full control, full transparency and real economic compatibility with its users.”

“The ONCHIN building allows us to provide a real transparency for users and developers and prevent the large amount of fraud that the user acquisition has faced – such as fake installations that tend to perform and waste. With the Reach Gamechain, software on B3 will access comprehensive solutions.

As a major app on B3, the publication of access to a milestone for the open B3 games frame. Since the launch, the ecological system has shown an unprecedented traction, after it has managed more than six million governors and processed more than 200 million transactions.

The open B3 games have already attracted major studios that build Gamechains B3, including Infinigods and the Eclon Prime. The open game model creates a unified experience where the games can be thrived together. When the players discover and move between games in the ecosystem, both the original and new Gamechains gets continuous advantages through the revenue share.

Learn more about B3 Open the games statement here. B3 contains about 15 employees, while Canne Labs has about 20 employees.

Diovle said that the company will issue its application in the coming months, as the application will have a social network that recommends favorite games. More than 100 games were registered to be part of the Rach Labs network on the post. This will be done in the coming months, and Dubl said that his company is still looking for new games available for signature.

I noticed that some of these features seem similar to what he was doing late. Dewolfe believes that Discord is great, but has a strict player’s focus, while Dewolfe is looking for a more general audience that loves a variety of games, including mobile games.

“We wanted to be very driven by the video. We want people, and we will provide tools for people to be able to create very interesting videos,” said Dewolfe.

Obtaining the past complexity

Shaw added that his series can do transactions with the least amount of cumin and minimum cost. But he believes that many Web3 platforms are designed with an original encoded approach, with complications such as seed phrases to restore the forgotten password. Shaw said the user experience is very complicated and not very desirable. Xu believes that web3 applications should be very simple that anyone can know how to use them.

For Web3 Gaming, Dewolfe said that he will eventually penetrate a lot of WEB3 games in the long run. He said that some Devs and players will use Web3 without knowing it.

“I think the industry is at a turning point, especially in Web3. Quickly here, we’ll see a difference. We will see firm games developers like Chris team; they will bring actually fun games, they will be profitable, and they will benefit from full technology,” said Show. “We can call them Indie. They have built some fun experiences, but they will fail to build real games.”

In the long run, Xu believes that more web3 wallets will appear for the first time with easier features.

Diwal said that the second big thing that the partners will eat is the discovery. With the appearance of many games on all platforms, it is easy for the developer game to be lost in mixing the playing paper.

“We are creating a game publishing box because there is less and less money to gaming companies at an early stage,” said Diwal. “We find all these people and search for those who have promising games, and we will spread these games. What does that mean is that we will give them a cash pump to use the access platform to introduce players in the game. They can jump on the game and cultivate the increasing wheel for them.”

He said that arrival will give them basic tools such as analyzes, basic system and localization – all the things that publishers do to run a game. Reach Labs in the midst of money raising for the access platform. Shu said in an interview with Gamesbeat, everything will use the B3 series.

“In some cases, the cost of obtaining users in this way is about five costs for each transaction for some other solutions that we looked at.” “They have six million governors, and it is huge.”

“We think the distribution is the biggest problem ever, not only in encryption but in games in general. I think the access platform is completely designed to solve the distribution problem,” said Shu. “The B3 community is very excited not only to play games, but to spread the achievements of these games and talk to their friends about the encryption games they play.”

“If you think about the encryption industry on a larger scale, there are not many applications that have found the product market today,” said Show.

Many platforms have millions of users, but the problem is that they are low -quality users who may or do not buy purchases in games.

“Through the platform by Chris and the team’s team, it will really solve all these problems,” said Shaw. “I think the scale will be huge, true. It is clear that Chris has built one of the largest social networks of all time. So I think this is one of those few bets, the shots that will help us exceed six million users only.”