Apple New Vision Pro plans for models and competition for Meta Ray-Ban glasses, says the report

Apple is working on two new versions of Professional vision The headphone, according to a report: one is lighter by weight and affordable prices from the original, and another designed to link it Mac. Despite the decrease in the current demand AR/VR headphoneApple is still focusing on creating versions of the device with wider gravity, Bloomberg I mentioned this week.

The new Pro Pro is likely to have the new Vision Bearse Lower-Cost Pro chip-tight chip and rear feature, which leads to a significant decrease in the price from the original $ 3500. It is also expected that it will include a system of super cell flow, according to the report.

According to what Apple is still operating alone Smart glasses Equipped with cameras and microphones, similar Meta Ray Ban Line.

“He doesn’t care about anything else,” said Bloomberg, CEO Tim Cook. But until the technology is comfortable in a comfortable way and can be worn like traditional glasses, Apple sees glasses that support the camera and microphone as a starting stone in space.

This builds on Previous reports Apple intends to direct some of the investment in Reside R&D in Vision Pro in visual intelligence to future products, including smart glasses expected to be launched in 2027.

Apple did not immediately respond to a request for comment.

In recent years, Apple has often focused on improving loud and current techniques, from mixed reality headphones to artificial intelligence features. As, Meta is in a better position to control the category of smart glasses, especially as it continues to enhance its devices, programs and the growing ecosystem. But Cook, according to Bloomberg, “hell is determined to create a leading product in this field before Meta can.”

The report said that the glasses will use Siri and visual intelligence as part of Apple wider Apple Intelligence AI platform. Installing Apple’s overall product strategy, privacy will remain a major axis.

However, the company may face challenges in making the device indispensable like its other products, especially iPhone – at a price that can be accessed enough to pay the collective accreditation.

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Long -term priority

Erik Abbrouzzi, the research manager of the ABI Research Market Company, described Apple’s interest in smart glasses with long -term priority.

“AR has simply made more difficult than VR to go to the market with the costs that balance cost and ability,” he said. “As as a smartphone annex, similar to Apple Watch, is the category of very convincing products that only began to offer appropriately.”

Abbruzzese said that glasses like Meta’s Ray-Bans show that people are interested in smart glasses, but building screens still represents a major challenge. At the same time, AR and AI are increasingly intertwined, as companies like Apple, Meta and Google are designing products that mix the two. Abbruzzese described the “Holy Grail” producer as smart glasses in the comprehensive market-which is tragic with cost, enabling the offer It can be worn Those husbands with a Smart phone It uses sensors and sound inputs and Artificial intelligence agents For the normal hands -free interaction.

“The relationship between AR and AI is an important and useful relationship for both parties, as each technique benefits from the other,” he said.