‘South Indians are not allowed to apply…’: Job advert in Noida sparks backlash, netizens say: ‘Is this fair?’

A job advertisement posted on LinkedIn by a Noida-based consultancy has sparked widespread outrage over its discriminatory clause that explicitly states that candidates from South India are not eligible for the role.

Job opening, which you searched for candidates for Data analyst Position in Noida, assigned responsibilities such as collaborating with stakeholders, working with cross-functional teams, and delivering high-quality data solutions. It also requires applicants to have more than four years of relevant experience.

However, the list sparked controversy with its concluding statement: “Candidates from South India are not eligible for this position.”

When sharing a screenshot of the post, a user on X (formerly Twitter) commented, “South Indians are not allowed to apply for a job.”

The job advertisement sparked widespread criticism, with many calling it outright discriminatory and highlighting the issue of regional bias in hiring practices.

One user condemned the list, saying: “Disgusting. Report it.”

Another user noted that the exclusion may be related to the Hindi language proficiency requirement, which is listed as a key qualification for the role. books, “Brother, the job requires people to communicate in Hindi and write in Hindi. Hence the reason why candidates from South India are not accepted. But still, I think they should have avoided the last phrase – there can be South Indians who speak and write Hindi very well.” “

Many other users pointed out that many South Indians, especially from Kerala, are well versed in Hindi due to their education. One user noted, “This is not the way. To say frankly that no South Indian citizen will be allowed to enter. I saw many people, especially from Kerala, who were good in terms of writing in Hindi (I think their academics speak Hindi as a language). Some of them also “They were able to speak enough to be able to communicate and would be able to survive, knowing nothing about other countries.”

Another user questioned the fairness of the situation, saying: “Is this fair? Most of our citizens leave for other states or countries to get jobs, but we object when we demand regional reservations.”