The Americans get the memories of the past until 2008, while the definitions are afraid

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Homemade grill slices. Katie Perry performs on stage during the Katy Perry The LifeTimes 2025 tour. A woman is checking her delivery while leaving the store.

Istock | Theo Wargo Spanish Gety pictures

A few weeks ago, as Kiki raw cake was increasingly anxious about the state of the economy, she began to think about the previous periods of financial hardship.

Raw thinking about the skills you learned about making the grocery stretch during the difficult times that accompanied the last economic shrinkage. In the face of similar feelings of uncertainty about the country’s financial future, it began to make video evidence of the recipes of cooking books published during the previous recession, population and metabolism.

The 28 -year -old told her followers that she is not a professional chef, but instead she got her lines by learning to cook while she was on food stamps. From yellow and black kitchen on the outskirts of Chicago, viewers learn how to make cheap meals and replace at home for elements such as breakel or Donuts. People often mention the replacement of ingredients with alternatives already in the store.

“I still see this joke over and over again in the comments: The Old Pours is teaching the new Poers,” said Rough CNBC. “We only need to share knowledge at the present time because everyone is afraid, and learning will give people security to move in these situations.”

Adviser working for their own account Videos A fans were quickly found on Tiktok and Instagram. Both platforms, I got 350,000 followers and got about 21 million views on videos during the past month, through their number.

President Donald Trump’s announcement of broad and sharp definitions earlier in April raised concerns about the American economy Shift In recent weeks. With the increasing concern of Americans who are increasingly ignoring the road forward, they return to the advice and tricks they used to reveal during the dark financial seasons such as the global financial crisis that exploded in 2008.

Google expects to rise in the research sizes this month from the terminology related to the stagnation that came to determine the late first decade of the twentieth century. It is expected that the search for the “global financial crisis” is expected to reach levels that you have not seen since 2010, while inquiries about the “great recession” are to be the highest rate since the beginning of the roaming epidemic.

Porkchops, home parties and forest juice

On Tiktok, a group of Millennium and General Xers has climbed to the roles of older siblings, an offer Memories of the past And advice for young people on how to disc. Some General Zires has put Call the elders To get visions about what the recession might feel at this stage of life, it was smaller than feeling the full effects of the financial crisis.

“This is likely, widely widely, the first time the millennial generation can be” experts “in something,” said Scott Sells, a 33 -year -old marketer in Louisiana. “We experts get the carpet from under it.”

Those who come out of the advice take a journey in the memory lane to the end of the Agets. Getaways is cheap To Florida The rule was instead of lush flights abroad. They have Volumes for receipts If the purchase of large tickets is sold later. Business Business It was common on social occasions because they could not afford multiple styles of clothes.

Porkchops was a Basic dinner Looking at the ability to withstand relative costs, one creator leads to their advertisement “Taste like” The great recession. They drank “Forest juice” At home parties, a group of different cheap extracts and mixers, instead of cocktails in the bars.

“There are things that I did not realize were “Restaurant indicators” “The first time I thought was just trends. You can see it come from 10 miles 10 miles away,” said what Likwood, a writer and a professional donation collection in New York State in New York.

Customers shop for products at the Heb Grocery Store on February 12, 2025 in Austin, Texas.

Brandon Bell Gety pictures

Certainly, some discourse may focus on how to make inflationary pressures a handful of these penetrations. Some content creators indicated that the minimum federal wage He was appointed at $ 7.25 In the hour since 2009, despite the high cost of living.

Kimberly Casamamamo recently started Tiktok series Walking viewers through recipes from a cook book that focused on meals at reasonable prices was published in 2009. The New Jersey Digital Director said that she found costs of what was then considered low -budget meals that enlarge between about 100 % and 150 %. In addition to sharing price changes, the 33 -year -old gives viewers some tips on how to maintain costs.

“Every aspect of life is so expensive that it is difficult for anyone to survive,” Cashamamarto said. “If you can reduce the cost of your meal by $ 5, this is a victory.”

“Very human thing”

This type of collective knowledge sharing is common during times of tightening the economic belt, according to Megan Way, associate professor at Busbon College, who studies the family and the economy between generations. While talks on how to reduce costs or make meals usually stretch between neighbors in the late first decade of the twentieth century, Way has said it makes sense to play now in the digital arena with the rise of social media.

“It is very human to communicate with others when things feel uncertain and try to gain their experience,” Way said. “You can really make a little difference that you are a little foot. One of the worst things for the economy is absolute fear.”

Read more CNBC analysis on culture and economics

Way said that the Americans are rushing to return to the great recession of evidence because this recession was horrific and widely envied. However, she said that there are major differences between this economic situation and what the United States faces today, such as the absence of existence Bad debt This sparked the collapse of the housing market.

However, she said that there is a wide uncertainty that he felt today on several fronts – whether it is linked to the economy, political geography, or local policy priorities such as reducing the federal workforce or reducing immigration. Way said that this could judge the unpredictability of what will be attended by the future, which was very important during the great recession.

In 2025, it is clear that economic trust between ordinary Americans is quickly opposed. The Michigan Consumer Moral Index has registered one of its worst readings in more than seven decades this month.

With this negative economic outlook comes increasing. When I made the sarcastic battle of Luktok about the feeling that the divorce was Increasingly Close to the great recession, the 27 -year -old comments were installed with people who talk about their parents who are divided recently. (Although the divorce has been considered a distinctive cultural feature of the financial crisis, the data shows the rate Actually During this period.)

“There is a second round of divorce that spoke and we are talking,” Battle said.

Cultural similarities

This is one of the many similarities drawn by social media users between the late and today. When video clips of a group danced on the successful Dochii song “Anxiety”, many commentators reported x feeling Already When the Flasouz shows were common.

Disney‘s Restart From the “Phineas and Ferb” mobile, which was first shown in the late first decade of the twentieth century, the era of the mind was proud.

Lady Gaga performs in Kochilla 2017

Getty photos Christopher Polic

“Pop stagnation,” A phrase in the reference was mainly brought to the sub -type of modern music that decreased during the global financial crisis, on a second wave over the past year, as the Americans opposed inflation and high interest rates.

Now, in 2025, as the voices of voices Rating forward to the front Growth, pop music has some familiar sounds.

In 2008, artists such as Miley Cyrus, Lady Gaga and Katy Perry appeared regularly on musical plans. Cyrus and Gaga released new songs this year. Perry started a global tour this week.

“It is almost to feel satisfied, whether it is through the song or something,” said Sils, the Louisiana marketer. “It does not necessarily ignore the problems here, but you may find a kind of joy or fun in the midst of all of this.”





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