AT & T response to an increasing threat causes a problem for customers

AT & T ((R.)) It managed to understand the increasing momentum of consumers during the first few months of this year, despite the recent deduction.

In the 2025 -quarter profit report, AT & T revealed that it had achieved a clear income of $ 4.7 billion during the quarter, which is 19 % higher than what he got during the same quarter in 2024.

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AT & T also added 324,000 new paid -paid -paid customers and 261,000 new fiber Internet customers in the first few months of the year.

Related: AT&T quietly issues a strict warning to customers

These results come after AT&T quietly warned the customers last month that their Autopay opponent will start from $ 10 to $ 5 if they pay their monthly bill using the discount card. This step thwarted customers, with some threatening to switch the phone providers.

While AT & T has increasing profits, the phone company highlights the potential effect of an increasing threat.

On April 2, President Donald Trump raised eyebrows throughout the country when he announced a 10 % “baseline” tariff for all countries that import goods to the United States, where it witnessed nearly 60 countries with higher tariff rates.

The definitions are the taxes that companies pay to import goods from abroad, and the additional cost is often transferred to consumers through high prices.

However, on April 9, he replaced gears and imposed a 90 -day stand on mutual definitions on all countries (except for China), as it brought them into a global rate of 10 %. It also raised the definitions unexpectedly on China to 145 %.

Related: Verizon suffers from a great loss as customers replace the gears

During a profit call on April 23, the CEO of AT & T Stanke said that the definitions could have a negative impact on a number of devices that the company sells.

“The declared definitions can increase the cost of smartphones and other devices, as well as the cost of the network and technical equipment,” said Stanke. “The size of any increase depends on a variety of factors, including the amount of definitions that our sellers go through, and the impact of the definitions on the demand for consumer and commercial.”

He also warned that AT & T may have to raise the prices of its devices due to the Trump tariff.

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“So I think that if the costs are transferred to us in the end of those who buy phones from them, unfortunately for the customer, we will have to reach some new methods in order to discover how this increase in prices is digested,” Stanke said.