This free Adobe app will protect your image of your image. I am all in that

Almost a decade ago I was sitting in a café in Berlin when I caught my attention to a local music festival. The collection that caught my attention was not, but rather a picture of the bell tent decorated in the fantastic lights that sell people on Glamping.

I immediately knew that it was a false advertisement. how? Because the picture was mine.

The picture was taken on a camp not in Germany, not at a festival, but at a small camp for the family on the northeastern coast of England. I posted the picture on the travel blog that I played at the time, and made its way to Pinterest and from there to the cafe in Berlin.

Here and now, any creative work we put on the Internet is more dangerous than ever – not only from direct theft, but it is customary for Artificial intelligence training To grow increasingly our world. That is why Adobe, which is used by designs that work through many artistic media, has invested greatly in providing people with ways to keep their ownership of their work even when they are published on the Internet until the entire world is reached.

At the Adobe Max Creativity Conference in London on Thursday, the company announced it was He released the Asala Application applicationFirstly Announced again in OctoberFor anyone to download. The application allows you to attach a digital watermark with your creative work that connects it with your name and your general profiles, and allows you decisively, say if you do not want to use your content to train artificial intelligence.

A free tool to protect your business

It is clear that as much as Adobe wants to protect the work of its customers, he thinks much greater. Adobe content is already attached to its platforms, so this independent application is not related to increasing its own business. Decally, unlike almost all other Adobe tools, you don’t need to calculate a creative cloud to download the application, which is free.

“It is really for anyone,” said Andy Parsons, the chief manager of the ASIBE Content Initiative in Adobe. “Everyone must have this type of ability to tend to assign their work.”

Barsons explained how, through an additional browser component, see the signature of the content of the content posted on Instagram. Previously, this was something that professionals might only be able to do for their photos, but now the option is open to anyone to benefit from it. I believe a firm belief that they must. I know I will do.

I do not consider myself a content of the content, but I publish pictures I take on CNET and send them regularly on my general Instagram. I have already taken my photos and used for commercial purposes – if it could happen to me, this may happen to anyone. The idea that my photos or videos will be used to train artificial intelligence is something that I like less.

When talking to the creators in Adobe Max, I found real excitement about the content of the content of the content.

“The discovery is how people like me get work,” said photographer, writer and creator of content. He is more comfortable to share his best online work when he can make sure he can be linked to him even if he was chosen by AGGREGATOR accounts.

“There are things that I have created over the past five years, the six years that I was reluctant to share, because I was like, if this is picking up, and if people love him and share people, then I will never be contacted.” “I already have a bank that I can start sharing as soon as these things become everywhere-and this makes it change the game.”

Devo feels encouraged by the fact that Adobe has participated with other major technology companies to create their content adoption data standards. Parsons says the open standard is a large -scale adoption key. Increasingly, it is baked directly in our technique, such as Samsung Galaxy S25. But for our rest, who do not have ready -made content data to go on our phones, there is the new application.

Despite me, and to creators like Devo, the risks feel higher than ever, not everyone is convinced that they need the protection provided by the content assignment. Parsons asked what he would say to persuade someone to download the application.

“The world is changing very quickly,” he said. “Included in an unbearable way that you want to get some expressions associated with your content.”

“Instead of saying, why this will be my question again, why not?”